Extraordinary features save your to create stunning website


Visual Site Builder

Formula comes with “Elementor” visual page builder. You can edit any part of your web pages using the intuitive front end builder.


One-click Demo Import

The one-click demo importer gives you the ability to import any demo you see in the live preview. Just a matter of a few seconds!


Super responsive

Formula is built for and tested in major mobile devices and all its demos adapt well in these devices.


No Coding Required

Setup a fully functional, awesome website without needing to code a single line - SaasLand is that easy to configure.


Ultra performance

We have paid meticulous attention to page load performance without sacrificing high quality design


Support That Pleases

We do our best to satisfy our clients with exceptional customer support - you will be impressed, too!


While every solution is personal and bespoke for you, we follow an agile process that has some key steps.

Requirement analysis

We first work with you to gather all your requirements of the project. This helps us understand the desired final output and the key objectives to be met. We’ll then assess all available resources, including any wireframes, user journeys, designs and Software Requirement Specification documents.

Create a project plan

Poor planning leads to poor performance, which is why we make sure to plan everything carefully. Our plan showcases the milestones we’re aiming to achieve and the overall timelines for the project. Usually, we follow agile methodologies, but we can adopt other methods where preferred or required by your business.

Environment setup

Our engineering team are awesome. They’ll look at your business to make sure we’re using the right tools for the job, aligning what you’ll benefit from best with your core objectives. Then, they’ll create the different environments required, including staging and pre-live.

Development and QA

We use a test-driven development (TDD) approach, which means we create user story cards for each individual piece of development work. Once the development is done, each user story is tested automatically, and manually by our QA team. We can share this with you too, to make sure you’re happy that our results pass User Acceptance Tests.

Code merge

This is the part where we merge the development code into the main branch, where possible. We always ensure there’s a way to roll things back if needed, and we follow Gitflow in combination with other CI and CD tools, meaning we can provide continuous integration and delivery.

The final QA

After we’ve developed and completed the web app, we give it all one last test to make sure it’s of the best quality. Our QA engineers go through all the agreed devices and browsers, using different scenarios, to ensure everything’s working without any bugs to get in the way.

Launch and post-launch support

It’s time to go live! We’ll make sure your live server is secure, and optimised for the best performance possible. Then, we’ll provide training and ongoing support on a monthly retainer, making sure your applications are constantly looked after and can grow whenever you need them to.

Prepare for launch

We’ll make the final tweaks to the tool settings and conduct a peer review where another solutions engineer will check the setup of the test against the test plan, to make sure that everything’s as it should be. We’ll let you know when this is done so that you can launch the experiment, and from there, you can start gathering your results.

Technologies we use



There’s a bunch of reasons to work with us at Pirala.

Choosing the right technology.

Test driven development.

The right environment and pipeline.

Keeping in touch.

Keeping things cost effective.

Let's build revolutionary website together​